What is this video and it’s function?
This is where you can tell your story and continue to build the trust of your online audience by showing them your face and involving them in your journey. The key to telling your story is to make it interesting, relatable and of course entertaining. The power of stories to connect human beings is not fully appreciated, but if you can effectively harness your story in a way that is engaging and relatable to your target market, people will be lining up to talk to you about what you do.
This video is for people who’ve heard about your business and are searching for more, they want to know who you are, what’s the story behind why you started this business and what does this mean for the clients. In this video we will delve deeply into your ‘why’, fleshing this out visually and through an exploration of your own words. With the intention being to engage your clients in your authentic self, to allow them to get to know you and to build trust and relationships through a mutual appreciation of experience.